2021: a look back at a year of deep transformations

Saint-Gilles-Croix-de-Vie, France, June 16, 2022

The 2021 Essentials outline a year full of contrasts and successes. 

Entitled New Horizons, the 2021 Essentials feature an interview with Jérôme de Metz and offer a rich overview of the year: strategy, boating experiences, key figures, know-how and New Horizons, Groupe Beneteau's 2021 Essentialskey moments that marked this record year.

"Offering everyone the opportunity to share moments of joy and discovery on the water, while respecting nature: Groupe Beneteau’s mission is now even more relevant in today’s environment. This mission feeds ino the pride shown by our 7,600 staff at all times" explains Jérôme de Metz, Chairman and CEO.

The 2021 Essentials is also available in French here.

Although disruptions and crises have marked the 2021 year, Groupe Beneteau has maintained the course set by its Let’s Go Beyond! strategic plan. The results are promising in every way: repositioned House of Brands, new models, SEANAPPS solution for the connected boat, industrial development in Portugal, France and Italy, entry into services with several activities: charter (Dream Yacht Charter and Navigare Yachting), boat clubs and marinas (Your Boat Club in the US and BENETEAU Boat Club in Europe).

Unique for its ability to address both the sailing and powerboat markets, Groupe Beneteau thanks to its brands is present in 4 strategic nautical markets:

  • DAYBOATING with JEANNEAU, BENETEAU, FOUR WINNS, WELLCRAFT, SCARAB and GLASTRON for unforgettable days with family or friends
  • REAL ESTATE ON THE WATER with BENETEAU, JEANNEAU, PRESTIGE and DELPHIA because living on the water has never been as pleasant as today
  • MONOHULL SAILING with BENETEAU and JEANNEAU as world leaders in monohull sailing, offering each sailor the boat of his dreams, from regatta to cruising
  • MULTIHULL SAILING with LAGOON and EXCESS for unforgettable memories whether you want to simply relax or instead sail around the globe.

From time at sea or on lakes to boat experiences for new consumers, these are all unique moments to be experienced with our brands!     

On the leisure homes business side, innovation and commitments are also highlighted with O’HARA, IRM and COCO SWEET.

In the second part of the activity report, you will also find all the key figures, achievements in favor of sustainable development and highlights of the 2021 year.

 

Beneteau Group

About Groupe Beneteau

Founded in Vendée 140 years ago by Benjamin Bénéteau, Groupe Beneteau is today a world leader in the boating industry. With an international industrial presence spanning 16 production sites and a worldwide commercial network, the Group generated revenue of €1 billion in 2024 and has a workforce of more than 6500 employees mainly in France, United States, Poland, Italy, Portugal, and Tunisia. 

True to its mission – Bringing dreams to water – Groupe Beneteau designs and builds boats and services to make every experience on the water truly unique. Through its nine brands, its Boat division offers more than 135 boat models craft to meet the diverse needs and sailing projects of its customers, whether sailing or motoring, monohull or catamaran . Through its Boating Solutions division, the Groupe Beneteau is also involved in services covering daily or weekly boat hire, marinas, the digital sector and financing. 

Management & experts linked